Hundreds of brides flock to the store for the annual Gown Rush sale. With over 800 gowns and little time, each bride must make a decision today or risk leaving empty handed.
A bride's strict budget threatens her vision; a bride renews her vows in the gown of her dreams at her 50th wedding anniversary.
A bride looks for a sexy dress to match her personality; one bride struggles to see past her baby bump; picking up a drastically altered gown.
A bride searches for a specific dress she has seen in pictures; a full figured pride; a consultant gets hitched.
A bride faces opposition from her penny pinching mother; battling over a gown that shows too much bust.
Lisa expects only perfection but when the pressure gets too much she goes into full meltdown; Rachel's budget may keep her from buying her dream dress.
Natalie wants a dress with lots of bling, but her mother has other ideas; Brenna's budget may threaten her dream gown; Sam wants a mermaid style gown, until she sees her silhouette.
A bride's critical aunt threatens her vision; a bride struggles to find a dress like the one she saw online; a bride's son hunts for her dress.
Megan wants to find a black gown; Whitney loves a dress that is too small; Julie worries that her sister will not approve of her choice.
A bride from Canada looks for a specific gown; bride Laura wants a dress to fit her curvaceous body; one bride looks for a unique blue gown.
A charter bus from New York City brings brides that are determined to find their dream dresses.
A gown that combines fashionista and hippie; traveling from South Carolina in search of a glamorous gown; a bride refuses to settle for anything but one specific dress.
A bride looks for an edgy dress to show off her ink; struggling to find a dress with a high neckline; a new mother is nervous her body isn't bridal ready.
A fashionista's opinionated entourage; a surprise bridal dress intervention and a tough decision.
Ashely is looking for a gown with bling that complements her curves. Taryn's specific designer request may leave her empty-handed.
A high maintenance bride's search for two gowns; Becky struggles to get her entourage on board.
One bride thinks only Lazaro gowns will fit her personality; a Boston Marathon survivor searches for the perfect princess dress; bride Brittany spots her dream dress on another bride.
Velvet battles with her pattern-maker aunt; Ailda wants a sexy gown; Carolyn is looking for a Vera Wang dream dress.
Windsor wants a better deal; Sarah would like an inexpensive dress she can add pieces of her mother's gown to; Kim refuses to wear white on her big day.
Bride Lexi is determined to have a revealing runway look for her wedding; Kristina is searching for the perfect lace; Aida must replace her gown that was destroyed by Hurricane Sandy.
Bride Bethany comes from Va. in search of the perfect gown; Shawna falls in love with a gown that makes her second guess her tight budget.
Bride Becca hopes to find a gown that will put her in a bridal mood; Kelly is looking for a dress that stands out; Michaela and her opinionated mom do not see eye to eye.
A bus-load of brides and their entourages from N.Y. have taken over the shop in the hopes of scoring good deals on designer wedding gowns.
Evelyn has flown in from Ala. with an opinionated entourage to find a gown for her ten-year vow renewal; Gina is on the hunt for a dress with tons of bling; Ashleigh panics during her fitting.
A N.Y. bride hopes to purchase two gowns for her wedding day; a Colorado bride travels cross-country for a deal; a Boston bride must decide between a simple dress or a more flashy one.
Jemetria's entourage turns the hunt for a gown into a competition; Carol is searching for a dress to celebrate her 50th wedding anniversary in; a new consultamt pulls a dress out for Kate that goes against her vision.
Jen wants a gown that fits her expensive taste on her limited budget; Heather has trouble finding the ideal silhouette; Caroll has a fitting.
After purchasing three gowns on an impulse buy, Patricia comes to VOWS hoping the find the dress she can wear on her big day; Sharifa wants a gown that will show off her new figure; Christine is on the hunt for specific designers.
Bargain hunter Jenna is feeling the pressure from both her mom and fiance to spend as little as possible on her gown; Bride Jacobi is searching for a bohemian inspired dress; Heather is torn between two Lazaro gowns.
LA bride Jessica is searching for a runway-ready gown; Canadian bride Emilia has a Batman-themed wedding; Sabrina falls in love with a gown that may not be able to handle her curves.
Fashionista Michelle struggles to find the perfect dress; Amanda flounders in a sea of dresses; Erin seeks a gown fit for a woodland princess.
Natasha searches for a gown that resembles a classic lace gown worn by her late mother; Leah has an ideal shade of white.
Courtney is searching for a gown to match her mother's veil; Mandy wants to accentuate her body; Kiy needs a dress to work with her curves.
Ashley is on the hunt for a big ball-gown; Lauren wants a mermaid fit dress; Inez needs a dress for her wedding in three days.
Three brides hope to find the wedding dress of their dreams; looking for the deal of a lifetime.
Amanda is looking for a gown by designer Rosa Clara; Rick and Leslie get lucky on a buying trip; Tynesha is upset because her family doesn't approve of her dress; Anna has little time to find a wedding dress.
Not willing to compromise on style, three brides with strict budgets come to VOWS hoping to score on a designer wedding gown.
Looking for the deal of a lifetime, three brides search for dresses that meet both their high standards and tight budgets.
Florencia is on the hunt for the perfect dress; Devon is in search of a vintage designer-label dress; Lillie comes to the store for her fitting.
Four brides with budgets come to VOWS in search of designer gowns that will turn heads but won't break the bank.
The consultants at VOWS spread the love to three brides who visit the store in search of discount dream dresses.